Digital Web: Anyone for a game of cards?

Card sorts are an easy way to see if the current architecture of a website is working. They encourage users to volunteer all sorts of information that wouldn’t necessary come out in a standard one-on-one interviewing session. Card sorts can also be used to illustrate to stakeholders how their opinions, terminology, and politics impact site usability.

The full article was published Digital Web Magazine, which no longer exists. So find it here, on this site and an accompanying card sort analysis using a spreadsheet at

Card sort analysis using a spreadsheet

Following up from Digital Web Magazine and my card sort article, here is one way of analysing your results using a spreadsheet.
In the spreadsheet we need to set up two tables which will sit next to each other:

  • Table 1 stores the number of users and their cards.
  • Table 2 counts cards and identify patterns.

Download your own copy of the spreadsheet to tinker with, at

Continue reading “Card sort analysis using a spreadsheet”