Inside Your Users’ Mind: The Cultural Probe

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Cultural probes are quick and dirty way to get inside the users’ minds in a way that standard user testing doesn’t. Probes can take the form of diaries or blogs and are easy to put together using open-ended questions which encourage users to say all the things they never would during a testing session. With this insight into users thoughts and feelings, usability consultants can identify behavioural patterns and design better products which satisfy user needs (even ones they didn’t know they had). Probes go beyond the ‘know thy user’ rule to read the user’s mind.

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