A book is one-to one experience. A secret you share. And when you close the book it leaves an opening
Continue reading
Tag: joseph campbell
User motivation: Maslow’s hierarchy of needs
Last summer I found myself exploring an early Iron Age home at The Crannog Centre on Loch Tay. The Crannog
Continue reading
Cognitive Science: What makes your users tick
Like many usability consultants I have spent hours locked in rooms with strangers saying: “What do you think about this
Continue readingDesign creativity: harnessing your inner genius
I am typing this as I listen to Bach’s Brandenburg Concertos. I love all kinds of music but can only
Continue reading